ASICS Uplift Amsterdam
Movement Uplifts Your Mind.
Together with the lovely Ginney & Hollie, we spent our evening at ASICS Uplift Amsterdam. A unique and interactive experience focused on the power of movement. With a customised overall and a dedicated pair of ASICS sneakers, we got ready to uplift our minds together.
As we walked through rooms with abstract light installations and movement performances, we found inner balance and finished the experience with some little moves of our own. By using the special mind uplifter tool, we tracked our emotional and cognitive state throughout the event, creating personalised mood projections to prove our minds have been uplifted. Celebrating World Mental Health Day by discovering the mental benefits of movement and together building a sound mind in a sound body.
Scroll along and follow Ginney, Hollie & team Maha at ASICS Uplift Amsterdam.
Photographer: Eva van Kesteren