RAW RESEARCH isn’t just a collection. It’s an ongoing dialogue between innovation and heritage. A place where raw denim DNA meets progressive design thinking, resulting in pieces that feel both grounded and forward. For this chapter, creative direction comes from Lisi Herrebrugh and Rushemy Botter. Their approach starts at the source: diving deep into the G-STAR archives and reworking iconic references like the G-STAR Elwood. What begins as nostalgia evolves into something sharper: a recalibration of classic codes for today.
The result is a collection that lives in the tension between past and present. Familiar, but re-engineered. RAW RESEARCH strips denim back to its core and rebuilds it with intention: precision cuts, articulated fits, and a focus on movement and durability. Expect high slit selvedge skirts, oversized shirts, cropped selvedge jeans, and functional trucker jackets, each piece designed with a technical mindset and built to last.
